Rhapsody in Blue, the timeless song by George Gershwin, has been the United Airlines theme since 1980. After nearly 40 years, it was time for a remix.
To showcase how music can be the soundtrack for your United Journey, the airline invited four musicians to remaster Rhapsody in Blue using their city as the inspiration. The results mixed travel and creativity, introducing a time-honored track in a new way.
HIDDEN was privileged to travel the world producing the series.
berlin
We traveled to Berlin to capture Charlotte Dos Santos’s fresh take on Rhapsody in Blue. See how she remastered Gershwin’s classic piece to the beat of the city she calls home.
Charlotte Dos Santos | Rhapsody Remastered
Rhapsody Remastered Music Video
paris
We traveled to Paris to capture Clovis XIV’s fresh take on Rhapsody in Blue. See how this electronic producer remastered Gershwin’s classic piece with a fusion of electronic and hip-hop influences.
Clovis XIV | Rhapsody Remastered
Rhapsody Remastered Music Video
new york city
Ok fine, this time we didn’t travel too far…but we did have the pleasure of capturing Anbessa Orchestra’s new take on Rhapsody in Blue in our home city. Watch how the Brooklyn-based Ethiopian jazz group remastered this classic.
Anbessa Orchestra | Rhapsody Remastered
Rhapsody Remastered Music Video
los angeles
We got our best LA crew to capture Low Leaf’s new-age take on Rhapsody in Blue. See how she remastered Gershwin’s classic piece by harnessing the energy of the city she calls home.
Low Leaf | Rhapsody Remastered
Rhapsody Remastered Music Video
